Wednesday, May 28, 2008

Simple

All the time, money, and effort we put into the iLUXCARS service and the iLUXCARS System is dedicated to one thing: Help you make more deals.

Even though we're sure that iLUXCARS is one of the greatest web applications ever, we know that what you really want is for us to make it simple.

And, we think we're getting there. Most of what you do in the System is really, really easy. Make a Bid - 2 clicks. Accept an Offer - 2 clicks. Get paid - 0 clicks. Get your car - 0 clicks.

Enter a car - OK, a bit more work. We admit it. We do ask for quite a bit of information about a car when you enter it. It takes a few clicks. Still simple, we'd maintain, but it takes a minute.

Now, for those of you who don't even have the minute it takes to enter your vehicle, we sent you a pad of iLUXCARS Appraisal slips. If you didn't get them then you need to track down who DID get them in your dealership, really let them know how shockingly inconsiderate that was, and take them back (or give us a call and we'll send another pad or download one here).

The iLUXCARS Appraisal Slip, no matter how busy you are, is really, really simple. Fill it out, fax it to us (714.242.6732). Total Clicks: 0. That's it.

Remember: Help you make more deals. Simple.

Wednesday, May 7, 2008

Comfort

When you make a purchase on the internet, especially in the iLUXCARS dollar range, you want to feel pretty comfortable.

And, even though we guarantee everything about the transaction – money, title, condition, and transport – we know that the sellers who get the best response from the network (that is, the best money) are almost always the ones who take the time to properly describe the car they are selling.

Complete vehicle descriptions are essential to making buyers comfortable with your vehicle. Detailed information, especially vehicle options and specific required reconditioning are very, very important.

Comfort is especially important to new network members – over 100 last month alone – as many of them may not have had much experience buying $200,000 items based only on your vague description of vehicle options and blurry photos.

So, until we work out a way for a car to enter itself into the System – you'll have better results if you make sure that the description you enter is complete.