Friday, March 21, 2008

Risky Business

Almost 9 months ago we wrote about what we thought was an outside risk for those of you still going to auctions (see iLuxSafety). Well, it's happened again: 12 Hurt When SUV Slams Into Auto Auction. It seems an out-of-control SUV plowed into a group of innocent wholesale car buyers.

Say what you want about Internet safety - we've never actually heard of someone having to visit a hospital because they were surfing the Internet.

Any way you look at it, wholesale car buying is a risky undertaking - and not just because of errant SUVs. Auctions are risky - condition isn't certain, selection is sub-standard, and there are many hidden costs: (Auction Tales). Your local wholesaler (who probably never ran over anyone, to be fair) is risky - Would the person who never had to chase down a local wholesaler for their money please stand up?

Of course, buying trades yourself and putting them through your shop and on your front line is probably the riskiest business of all - especially if you aren't 100% sure of the market.

Now, while this may seem like a shameless way to promote iLuxCars, the truth is we understand this Risky Business better than anyone. Mainly because we assume all of the risks on EVERY car. We pay, we ship, we guarantee. Everything. And, we promise never to run you over.

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