Monday, October 22, 2007


Halloween's a week away so we thought it was a good time to talk about something scary. No matter how long you've been selling exotic vehicles - this business is fraught with risk. Which is why members of the iLuxCars network should consider yourself lucky.

Successful businesses have to spend a great amount of their capital managing and mitigating their risk. Both human and real capital. Make the wrong choice, and you can be in real trouble.

Let's be honest - every wholeseller and dealer you have dealt with hasn't had your best interests at heart. If you've been doing this for even a short while, you have had your share of experiences where you had to chase down your money on a trade. You've had a car delivered that is less than promised. And you've had advice that put you into a car at a loss way before you had a chance to find a retail customer.

Even the auction isn't risk free. We've yet to meet a single frequent auction user who hasn't had at least one bad, expensive thing happen. Is that my clutch burning?

iLuxCars is all about eliminating your risk. Eliminating. You bid with NO risk. We backup the description, mileage, title, and condition. You sell with NO risk. If you don't get your price - don't sell. You get paid - by us - risk free. Every. Time. And, you get your car transported to you with NO risk. If the car falls off the truck we'll make it right.

Scary this business sometimes, isn't it?

Friday, October 12, 2007

Happy Birthday

We turn 1 this coming Monday (October 15th). While the actual site has been live for longer than that we really put our backs into the idea last October. So, our official birthday is October 15th.

Things have been literally speeding along (you may have noticed that we've been a little absent on the Blog recently, sorry for that). We will have signed up nearly 1000 member dealers by the end of 2007, and as far as we can tell, we're just getting started.

The way we see it, iLuxCars is not just a good idea, it is exactly the right idea. We're out there talking to our members every day and what we're hearing is that we've really hit on something. Our network represents not only the most important luxury and exotic buyers and sellers in the world, but, in our opinion, the best.

So while we're very young (officially 1 year old!), we have big plans for the future. Stick around - we can assure you that what we're planning is going to change the way this business works.

Happy Birthday, iLuxCars. The only sensible way to trade.